Graphic Designers – A top 5 of ‘Things we can do for you.’

3 Strategy for maximizing business • Start-Up! • Where to start?

Design & Promotion • Around the folds.

Identities • logotype • icons

Leaflets • flyers • publicity post

Packaging

Brochure • magazine

Moving gifs vs Video

Humans have survived in the wild by noticing things in motion. Our brains have been programmed to pay attention to noise and movement. Essentially, when both our auditory and visual senses get stimulated, our attention is heightened.

The movement in the videos helps you capture and keep your visitors’ attention exactly where you want it.

If you’re explaining everything your product or service does in your explainer video, it’s good to keep the rest of the page shorter so that you don’t repeat yourself.

Web pages with video have more engagement: People are most likely to stay until the end of the video if it is shorter than 5 mins

If you have a service where you can emphasise the human connection?

Use a video and win your visitors over instantly.

Consumers are more likely to buy a product after they watch a video about it

Gif’s are much more cost effective than videos when demonstrating a product or service visually.

Contrary to videos, gifs explain how the product is used in a more compact and automatic way. Plus, your page loading speed isn’t affected by gifs as they can be with video.

Do you feel your visitors won’t have time to play the video on your landing page? Add a gif featuring your product instead. Gifs run automatically.

The question is, which performs better for the user?

Both in terms of:

• The size of the files the user must download to view the ‘product demo’
• The requirements of processing power to display the ‘product demo’

There is no doubt that moving graphics create an impression. People will watch just about anything because it is on a screen. Artists have explored this phenomenon for some time.  However good, honest content sells your product.