Aaaawwww! Sweet, Mystery of life: As recommended by Irish Mammys. 7up began life as a pharmacutical product It contained lithium citrate, a mood-stabilizing drug, until 1950.

Fresh-Up Freddie was the rooster mascot for 7 Up in the 1950s. He gave viewers lessons about how to plan successful parties and picnics by having a plenty of 7 Up on hand. The commercials were produced by Disney, giving the character the specific Disney look of the time. Freddie was a crossover between Panchito rooster from The Three Caballeros and zany Aracuan Bird from the same film.

Cool Spot the 7up mascot • On the spot. (late 1980s – early 1990s) The U.S. version of the 7 Up logo includes a red cherry between the “7” and “Up”; this red cherry has been animated and used as a mascot for the brand as Cool Spot.

The television cartoon character Fido Dido was used as a mascot from the late 1980s through the early 1990s. • It’s cool to be clear – 7 Up

Re-introduced in international markets in the early 2000s.

Live it up